Chocolate

Hall-Pass for Chocolate Lovers

We are well aware that avoiding harmful sunlight and kicking a nasty little nicotine habit will not only increase longevity but also improve our quality of life overall. Countless articles, shows and blogs suggest which foods to eat, in which to indulge in moderation and of course which not to touch with a ten foot pole. We’ve all heard that …

cofee Nutropia

Coffee and its benefits

Coffee and its benefits If you are a regular coffee drinker, you may occasionally wonder what coffee is doing to your body. Surprising as it may sound, many researchers and nutritionists now agree that the potential benefits of drinking coffee outweigh any possible health risks. Numerous studies have found that people who drink coffee are at a lower risk of …

NFL wins on Instagram on Pi day

The NFL showed it has an incredible grasp on social media on Thursday, March 14, when it posted an Instagram image that connected the seemingly unrelated professional football league to one of the Internet’s biggest trending topics on that day. March 14 is celebrated as Pi day, since when written out as numbers, the date 3/14 matches the first three …

social-media

Social media can give a business a personality

Among the many advantages social media use has for businesses is that it allows them to show a personality. Instead of appearing as faceless and boring organizations where customers only go to perform some kind of transaction, businesses using social media can become friendly, helpful and even entertaining personalities that customers appreciate and look forward to doing business with. A …

Why small business owners should consider hiring a social media company

More and more small businesses are realizing the potential social media has in marketing, branding, customer relations and sales. Yet, many small-business owners do not use social media to improve their business because they don’t know how to. They’ve never used it personally and they’ve developed a habit of tuning people out whenever the subject of “likes,” “retweets” or “hash …

Study suggests what factors help Twitter users gain followers

A newly published study suggests that Twitter users are more likely to follow accounts with informative and well-written tweets. Researchers at the Georgia Institute of Technology monitored 500,000 tweets from 507 Twitter users for a period of over 15 months to see how factors like social behavior and message content affected follower growth. Their data shows that accounts that regularly posted …

Instagram reaches 100 million active users

Instagram, the photo-sharing social network, has reached 100 million active users. The company now surpasses 100 million users each month, marking another huge milestone for the two-and-a-half year old company, milestones that include being downloaded more than 1 million times the day it was released for Android and being sold to Facebook for $1 Billion in cash and stock in …

How businesses can use social media indirectly to build excitement for events

While many businesses create excitement for upcoming events by creating event pages and flyers, there are practical ways that businesses can help build buzz around upcoming events on social media. A good example was the bars and restaurants that used Facebook to promote their New Year’s Eve event a few months ago. Many smart businesses posted event information, prices and …

UVE Week 2

English coffeehouse’s menu change shows growing awareness of plain English movement

Debenham’s, a British department store, is hoping to clarify confusion customers may face by removing traditional names like cappuccino and latte and replacing them with descriptions like “frothy coffee” and “really really milky coffee.” In their press release, the company said the change is due to feedback that showed that 70 percent of customers had become confused by the various …

UVE Week 1 v1

Quality Over Quantity

YouTube integrating time watched into algorithms calls for higher quality videos — YouTube video creators in the ever-changing effort to drive page views to their videos now have a new tool and challenge in their video strategy. In August, YouTube announced that it would start considering the time a video is watched when it suggests videos to users. This meant …